Social media marketing agency in Mumbai with a plan behind it

Social Dealers is a social media marketing agency in Mumbai that started, as the name suggests, as a social media company. We have been doing this since 2012, and we have learned that posting more is rarely the answer. What works is a clear plan, content that looks and sounds like your brand, and a website ready to turn interest into enquiries.

This page covers organic social media: the content, community and profile work that builds trust over time. Paid advertising on Instagram and Facebook is a separate service, covered on our Google and Meta ads page.

What our social media management includes

Strategy and content calendar

We start with your goals, your customers and what your competitors are doing. From that we build content pillars, the handful of themes your brand will be known for, and a monthly content calendar. You review the calendar before any design work begins.

Design and copy

We design and write every post:

• Single-image posts and carousels that explain, teach or show your work
• Reels and short videos, planned around what your business can realistically film
• Stories for updates, behind-the-scenes moments and quick questions
• Captions written in your brand voice, with relevant hashtags and a clear call to action
• LinkedIn posts and documents for B2B audiences

Where it fits, we use AI-assisted production for images and drafts, always with a human editing and approval step. You get consistent output without losing your voice.

Scheduling and publishing

Once you approve the posts, we schedule them for when your audience is most active. Nothing goes out on your feed without your sign-off. No surprises.

Community management

We reply to comments, moderate spam and pass messages and leads on to your team. You decide which questions we answer directly and which come to you, such as pricing, complaints or bookings.

Profile setup and optimisation

Your bio, profile picture, highlights, links, contact buttons and business details are set up so a new visitor understands what you do and how to reach you at a glance.

Platforms we manage

We recommend the platforms your customers actually use rather than trying to be everywhere.

• Instagram: reels, carousels and stories for consumer brands, hospitality, education, retail and lifestyle businesses.
• Facebook: still valuable for local communities, groups, events and audiences who are less active on Instagram.
• LinkedIn: company pages and thought leadership for B2B firms in areas such as logistics, manufacturing and professional services.
• YouTube: where video makes sense, for explainers, walkthroughs and longer stories.

Who this is for

Our social media management suits:

• Business owners who know they should be posting but do not have the time or an in-house team
• Brands whose feed looks inconsistent or has gone quiet
• B2B companies that want a professional LinkedIn presence buyers can check before they call
• Local businesses that want to stay visible to the community around them

It is not for anyone looking for instant follower growth. We never buy followers, likes or engagement. Fake numbers make an account look busier but bring no customers, and they can hurt how the platforms show your content to real people.

How we work

1. Discovery. We learn about your business, customers, tone of voice and goals, and review your current profiles.
2. Strategy. We agree the platforms, content pillars, formats and what success looks like for you.
3. Calendar and approval. Each month you receive a content calendar to review and approve.
4. Production. We design posts, write captions and edit video, then share the finished content for final sign-off.
5. Publishing and community. We schedule the posts and look after comments and messages.
6. Report and refine. We review what worked and use it to shape the next calendar.

What affects the cost

Every brand needs something slightly different, so we scope each one in writing. The main factors are:

• The number of platforms we manage
• How often you want to post, and the mix of formats; reels and video take more work than static posts
• Whether you supply photos and footage, or we need to create or source visuals
• How much community management is needed, which depends on how many comments and messages you receive
• Whether brand templates and guidelines need to be created first

How we measure and report

Every month you get a short, plain-English report: what we posted, what people responded to and what we will change next. We track reach and followers, but we do not treat them as the goal. The report focuses on the numbers that matter to your business:

• Enquiries and direct messages that come from social
• Website visits from your profiles and posts, tracked in GA4
• Clicks on call, WhatsApp, email and link-in-bio buttons
• Saves, shares and comments, which show content people genuinely value
• Which posts and formats worked, and which did not

Tools we use

We publish to Instagram, Facebook, LinkedIn and YouTube, using Meta Business Suite for scheduling, the shared inbox and insights on Instagram and Facebook. We use each platform's own analytics alongside GA4 and tagged links, so we can see which posts actually send people to your website.

Organic social or paid ads?

Organic social builds trust over time. When you need enquiries sooner, it pairs well with paid campaigns on Google and Meta, using the same content and brand voice. Our article on social media management vs paid ads explains the difference in more detail.

Related services

• AI content and brand films: images and video produced at a steady pace, with human approval.
• Website design and development: so the people social sends you have somewhere good to land.
• SEO services: be found when people search for what you offer.

Start with a conversation

Tell us about your brand and what you want social media to do for it. We will review your current profiles and suggest a plan that fits. Contact our Mumbai studio or call us on +91 99304 84212.